Okay, imagine this. You're at the new Julia Roberts movie, Eat, Pray, Love, with friends. The popcorn's in your lap, the drink's in that little holder by your seat. No one's kicking your seat or on their cell phone. Fifteen minutes in, to your amazement, you suddenly see YOUR book in Julia Robert's hands--ten feet high on the screen! You had no idea--the book is out of print, no one told you, no one even mentioned there might be a possibility of this happening.
It happened to my friend Randy Peyser. Her book, Crappy to Happy, about Randy's journey back to joy after "going splat on the pavement of life," was featured on the big screen, used to get the audience laughing at a funny self-help title and held face out to the audience. You can't buy publicity like this!
Suddenly, there's all sorts of interest in reprinting her book, the phones are ringing, the email is cranking. Eat. Pray. Love. Read.
Oh, Randy. Huge congratulations!